Open the game window and under your name click on menu and then options. Scroll down a ways to find shot pal and putter pal and make sure they are clicked to "on".
If they are clicked "on" and you are still not getting the meter increments then you may have it turned off on the meter itself. Start a game so you get the meter up on your screen, then look near the end of the meter, where 90-100% would be. At the bottom of the meter is a little "shot pal" logo, it should be highlighted in green. If it's not then just click the logo to turn it back on. Hope it helps fix it for ya!
EDIT: I notice now that you do not belong to a country club and you have no recent purchases of shot pal or putter pal. Did you recently leave a country club? These are free amenities of clubs above level 4. Otherwise you have to purchase them in the pro shop.